Put Your Online Business on Autopilot!

by Steve McClain

Internet Marketing has many advantages vs. traditional offline marketing, minimizing cost is a "biggie". But the ability automate and simplify your operations through autoresponders is just as heavenly.

I think most Internet Business Owners would agree; your most valuable resource is your time. Autoresponders free up your time handling tasks automatically so you can focus on the profit centers of your business.

A good autoresponder is like hiring a army of robots who take care of the daily grind automatically. They work 24/7 which allows your business to function whether your there or not. You could be anywhere in the world and your business is making you money 24 hours a day 365 days a year. With a laptop and a place to plug in you will want to check how much money was deposited in your account and answer a few emails every day and thats about it. Thats pretty much all that is required once youve set everything up on autopilot. Who wouldnt want a job like that?

When a prospect makes a request, your autoresponder instantly responds to that request. Your customers love it because their requests for information are instantly supplied. Its a win win proposition.

A good quality autoresponder will allow you to personalize your messages and provide automatic follow ups. Most marketing experts will agree that, for the most part, it will usually take between 5 to 7 follow up messages per sale. Once youve developed your messages and set the delivery intervals its a cash machine on automatic pilot.

Your first message may instantly welcome and greet a visitor to your site. That message would be set at 00 for example. Two days later another message set at 02 is sent automatically perhaps inviting them back to your site for some additional information that may be of interest to them. Four days later another message coded 04 goes out automatically introducing them to one of your products, etc., etc..

A good autoresponder will also provide the ability to track the source of that customers contact so you will know where they came from. Helps you know your best performing forms on your web site, or ads, articles etc. And when ever your autoresponder is triggered you are instantly sent an email notification to further help you track your promotions and advertisements. Tracking tests ads will save you considerable time and money helping you focus your exposure only where you get the best response.

For example:

Make a list of your best ad sites that you intend to post an ad or classified ad.

Assign a number for each site on the list.

Then add a simple code to your email tag like: mailto:myname@myautoresponder.com?subject=A1

Of course you enter your actual autoresponder address and for each site change to the assigned number after the equal sign, ie. A2, A3, A4 etc., or what ever your code is. By coding your ads you will know exactly where your leads are coming from.

You can begin to see the possibilities. Now in many cases your going to want to promote your autoresponder address rather than your email address. Use it in your email signature file, your classified ads, newsgroups, ezine articles, ezine solo ads, build your opt-in mail list with it, guestbooks, etc. and of course put it on your web site.

There are a number of good autoresponders (about $20 per month) to choose from some even offer free versions. Of course with a free anything youll have to put up with the inevitable Ads. Which is ok to get you started and its free. But for your business to be taken seriously at some point youll want to do away with the Ads.

GetResponse is a great value because of all the features included with their service. And they offer a free version you can test drive. There are a number of others like AWeber.
Are you agonizing over your Autoresponder Messages?

Once you have your autoresponder in place and the mechanics out of the way, now comes the magic - "your message or series of messages". You can make a fortune with a good autoresponder series. But most of us dont consider ourselves to be exceptionally good writers. And we struggle because thats exactly what you are, a writer, when you own an online business.

Stop struggling to write your own autoresponders. If you need help writing compelling and powerful autoresponder messages this new ebook is for you. Now, you can get an entire collection of winning autoresponder sequences for you to model, copy and swipe. (Plus you can turn around and sell this incredible resource and keep all the money!) Autoresponder Magic is the ultimate collection from Internet Marketings Top Guns.

Autoresponders are the easy way to capture hidden profits, follow-up on prospects and increase your profits and save you hours and hours - but the big problem was coming up with your own autoresponder series - Until Now!

Steve McClain is the Webmaster of Instant Internet Empires and publisher of Enterprise Issues newsletter that brings you powerful Internet Marketing Concepts and Traffic Strategies that you can use right now! Subscribers get 14 FREE Internet Marketing eBooks a $260 value. Send a blank email to:mailto:ezstepbystep@GetResponse.com --